Blog

Dec232019

Small Businesses and The Switch to Social Media

December 23, 2019

Social media for small businesses has become a must-use tool. Given that the success rate of a business is determined how much public interest it generates and maintains, social media is business driver. Social media is a marketing and brand-building superpower primarily because it is home to a 3.5 billion-strong users’ who browse through social media platforms few to several times in a day. So while a jazzy advertisement hoarding of your business brand may grab 500 eyeballs daily, the equation changes drastically on social media. You will get 50,000 views at once. That’s how far-reaching social media is.

Dec172019

Facebook Advertising Tips to Grow your Business

December 17, 2019

Facebook advertising for business is one of the most essential must-dos when it comes to promoting your business presence online. There are no two about the fact that Facebook advertising holds a lot of potentials and must be part of every business’s advertising and promotion strategy board. Here are some tried-and-test fail-proof Facebook advertising tips that will add more fuel to your marketing strategy.

Dec102019

SEO block letters vector with humans working on it and next to it with a light purple background

4 SEO Must-Dos to Have Engaging Business Presence

December 10, 2019

Search Engine Optimization can do wonders for a website. It’s no secret that today, SEO practices are the secret sauce that businesses use to up their business presence online and stimulate website traffic.

Dec12019

United Arab Emirates: Making Dreams Come True Since 1971

December 1, 2019

Today, the UAE continues to be home to dreamers and their dreams. Every year, millions of visitors and new settlers set foot on the UAE soil to experience the unique idea that UAE has become; and become part of it even. As a result, there is no dearth of inspiring stories here. Regardless of the color of your collar – the UAE is a visionary within which different kinds of dreamers with their distinctive visions are welcome to join the parade of hopes and opportunities.

Oct172019

Visual Vs Text Content: What works best?

October 17, 2019

When it comes to marketing, content is key. Giving the right information to the right audience in the right form is an effective strategy to stand out from the competition.
The Internet is home to an abundance of content created daily, so businesses have to work hard to grab their target market’s attention. With so many websites/blogs/social media accounts competing for a slice of the readership/viewership pie, marketers need to strategize well

Oct162019

The Importance of Having A Company Profile

October 16, 2019

How do you want your current and potential customers to know the key details of your company and how important you can be to them? How do you want them to know about your accomplishments, history and success story? It’s easy! A well designed and updated company profile. The importance of having a company profile is best explained by calling it the face of your company.

Oct62019

Is Bad Grammar And The Internet Killing Your Brand?

October 6, 2019

For those who have spent time on the internet, which is all of us, they know how the internet has truly lowered the spelling and grammar standards across the board. Spelling errors, typos and even grammatical errors are looked over. Especially when memes and acronyms are occupying the internet world while auto-correct is our constant companion in every write-up. With the constant use of abbreviations such as ‘u’ for ‘you’, ‘pls’ for ‘please’ and ‘tmrw’ for ‘tomorrow’, one can agree that texting, social media and the internet, in general, has changed the way we use language. This has led to one main question, is bad grammar and the internet killing your brand?

Sep282019

Why is choosing the right font/typography important?

September 28, 2019

For any website or marketing material, the content would be the most significant element. So, of course, you’d want it to be as simple and straightforward as possible, and not have to think about viewers attempting to decipher cryptic messages behind bad color decisions and chaotic fonts.
That’s why font selection and typography considerations are essential. You can significantly reduce confusion by selecting suitable font faces and assigning hierarchy where necessary.

Sep162019

How to go from being a monkey with a camera to being a decent photographer

September 16, 2019

It’s the modern age folks; practically everybody has a powerful camera in their pockets, which is capable of taking some incredible pictures. Phones have come a long way in a short period, especially when it comes to the quality of images that they can produce. It’s incredible what the engineers at Apple and Samsung, and for that matter, every mobile manufacturer is achieving today. Some more enthusiastic people, however, decide to spend their money on something slightly more professional- a DSLR camera.

Aug202019

Why Does Your Company Need Video Marketing?

August 20, 2019

Videos are a flexible and engaging content format that not only provides us with a real-life image of what is happening; it is also simple to communicate across various platforms. Consumers enjoy videos because it’s simple to digest, entertain, and engage, and marketers find it more accessible because it can increase the ROI through several channels.

Videos are also very accessible to both viewers and creators. While there is a tendency towards professional-level higher-quality video, anyone can hop on their laptop and produce their own video in less than an hour.

Now is the moment to incorporate videos as the content driver, and here are few important reasons why:

Aug52019

Rise of Instagram as a marketing platform for SMEs

August 5, 2019

Instagram is no longer just another marketing option for small businesses. It has become a choice – an inevitable one. In recent years, Instagram has smartly and steadily overtaken social networking, contemporaries Facebook, and Twitter to become the most powerful online marketing tool. This holds true for companies of all shapes and sizes for small and medium-sized enterprises (SMEs) in particular. The rise of Instagram has proven to become a statement in the marketing world.

Let us give you a rundown of the reasons which have made Instagram emerge as the current hot favorite marketing strategy driver for SMEs all over the world

Jul222019

A millennial’s guide to founding a media agency

July 22, 2019

Let’s be honest; I’m young to be a co-founder. And if you’re going to ask me how I did it, I don’t know.
There are several things I’ve learned in this short period, though. From brainstorming to getting our first-ever office space, it’s been a rollercoaster ride.
Since everything is so new to me, I’m taking all the experiences (both good and bad) as a life lesson. I feel taking things as a lesson has always helped me improve and move forward quickly.

Jul162019

8 Challenges Marketing Agencies Face

July 16, 2019

Marketing has become more comprehensive and personalized than ever. Without marketing, it is difficult to imagine what our world would look like. We watch ads, posters, newsletters, and e-mail campaigns everywhere trying to sell different products or services.

Jul12019

A Guide To Green Marketing

July 1, 2019

Green marketing means the sales process for goods and services is based on their environmental advantages. They can be ecologically, friendly and socially sound. Green marketing is typically carried out by businesses dedicated to sustainable development and social responsibility.

Jun302019

Our Journey: How we came together to form Media Mavericks

June 30, 2019

What happens when a group of professionals who have slowly transcended professional lines and have become friends plan to open a company? Well, it results in Media Mavericks! Read our story!

Jun292019

Ten budget-friendly ways startups can market their company

June 29, 2019

There are 620,000 new startups every year. That means there is a very high chance that there can be a lot of competition out there. Marketing can be a very integral component for company development because it helps to establish an individual brand identity that separates your company from the rest.

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