At Media Mavericks, we customize every content marketing strategy from scratch, backed with research and analytics. Creative Content Marketing, as we know, is incomplete without the creation of compelling content. Thus, each asset should serve a specific purpose within the broader content marketing campaigns.
Why we need Content Marketing?
72% of marketers say content marketing increases engagement. (Hubspot).
On average, long-form blog posts generate nine times more leads than short-form posts. (Curata).
Nine out of 10 B2B product or service buyers say that online content has had a moderate to a significant impact on their purchasing decisions. (Lenati).
93% of B2B marketers use content in their marketing strategies. Lead generation, sales, and lead nurturing are the top three organizational objectives for content marketing, at 85%, 84%, and 78%, respectively. (Content Marketing Institute/MarketingProfs)
Approximately 28% of marketers say they have reduced their digital advertising budgets in order to produce more content assets.
Compounding blog posts generate 38% of all blog traffic.
We understand that the competitive digital landscape requires customized strategies; that’s why we create content that is relevant and is calibrated to align with the evolving search engine demands.
Email marketing relies majorly on content; the right content can help in achieving great results.
This relationship is the foundation of marketing strategies at Media Mavericks.
Along with content creation, we also target your primary and secondary audiences by efficiently managing your email campaigns. This includes identifying the target audience, lead nurturing and lead generation, email optimization, newsletter list generation, and asset designing. Email marketing is considered as one of the most effective marketing strategies, and we make sure to derive value out of every subject line, promoting Call to Action.
To strengthen your content marketing strategy, our dedicated Media Mavericks consultants will tap into SEO, SEM, analytics, audit tools, and UX. This will enable you to identify all the brand’s strong points and weaknesses, including that of your competitors.
With a power-house team at your disposal, you are just a click away from reaching your target audience.
Two of the fundamental tenets of a successful content marketing strategy are metrics-tracking and analytics- reporting.
Your dedicated strategist will compile and measure all the elements of your content and site performance metrics so that you and company stakeholders have an understanding and insight into your digital campaigns.
Based on this data, the strategy can be changed accordingly. By having a complete awareness of your content marketing campaign, your strategist will implement updated tactics and methods that will keep your strategy always optimized.
The marketing and sales department must have a united stand and vision. This should be considered as a business objective that must be revisited every day.
Content Marketing acts as an essential link between different departments since it fulfills the primary goal of any organization: to gain more business.
Always remember, content is a lead-generation machine that sales teams must include in their outreach programs. Site visitors can turn into buyers with the help of successful content marketing; this requires the participation of your top marketers and sales reps.
Your Media Mavericks strategist will target high-value leads and customize content in order to convert those leads.
Its a number game and numbers don’t lie.
If your content is performing well, don’t sit back, believe that it can be upgraded. And if it is subpar, then it must be optimized to target more customers.
Real-time metrics are cycled by us directly into the content creation process to ensure that all your assets are aligned directly with your company goals. This means that you can influence your customers by speaking their language and relating to them and outranking competitors.
Our experts are trained with Google Analytics and Webmasters tools to ensure that they give you high-ranking content.
The goal of all digital content writing is to ensure that the searcher can view your content as the topmost, which is relevant and informative.
Search engine algorithm is updated regularly and is engineered explicitly towards machine learning and artificial intelligence. There are no short-cuts to writing compelling, yet SEO friendly blogs, landing pages, and other assets. It is crucial that Search Engine Optimization is done for every webpage that is published. Writers at Media Mavericks combine the various aspects of marketing, journalism, analytics, and creative writing to develop compelling content that is beneficial to the audience and is also ranked high on search engines.
Remember, to position your brand on top of SERPs, you need search engine optimized content, which we will provide to you.
What is High-Quality Content?
High-quality content is not just developing SEO content; there are several vital hallmarks that make an asset ‘high-quality.’
We consider several factors to quality an asset as high-quality, which includes making brand-centric content, targeting it to an influential audience, and creating content that resonates with customers.
High-quality content also means:
Being search-friendly as well as human-focused, algorithmic changes are integrated by experts into your content marketing strategy so that the assets continue to rank high in search engines, long after it is published.
Such an approach is needed to produce increased traffic to your site and increase brand visibility with stronger customer connections.
Optimized copy paired with vibrant visuals.
Appropriate linking strategy.
Logical, actionable takeaways.
Topical and relevant, adding to industry conversations.
Digital marketing Dubai is not only challenging but also very competitive, thus we help to tell your story to the clients and underscore the value of your brand with beautiful designs, attractive visuals and compelling content
Expert mobile app developers at your disposal! Advertising agencies in Dubai may not offer the right solution for all platforms, but we have the expertise to develop both, Android as well as iOS apps that are clean, fast and serve the purpose perfectly.
Our social media experts create winning strategies that engage your ideal audience. Social media marketing, along with SEO and influencer marketing gives your website the right launchpad.
We will build a strong foundation to evaluate all SEO issues, conduct keyword research, and test user-experience to improve user engagement and tweak content to make it visible in search engines.
Visual content marketing is critical for any brand to build its brand identity. Whether you are looking for well-conceptualized infographics that emphasize visual storytelling or social media graphics that indicate brand expertise, we will design it all.
Grab the attention of your prospects with our specialized video production services. We create all types of videos, right from vlogs, interviews to Vox pops and much more. Tell your brand story in the most popular format!